#AdidasUnderground

Friday August 3rd #AdidasUnderground hosted a brilliant secret screening of the live film ‘Don’t Think’ from the Chemical Brothers. The Live film was Directed by RSA’s Adam Smith and edited by Mark Whelan. #Adidasunderground is a series of collaborative events held in unique London locations where this time only a few had a chance to see a secret gig of The Stone Roses, a special screening of Sam Blair’s epic Personal Best (Trailer), the London-based band Factory Floor, a Volt Magazine party, Rollapaluza Roller Racing contest and much more……. The ‘Don’t Think’ live film experience in the Village Underground (Shoreditch, London) was a re-interpretation of the original event filmed in Japan. Each guest had their faces painted as clowns upon entry to the venue and partied in a live version of the film, which formed one of a series of events created and curated by Adidas during the London 2012 Olympics. See here for a clip of the event, Trailer of the original film and here for some event photos from The Daily Street. Don’t miss the next one! RSVP here